PRIVATE PRE-LAUNCH · JOIN FOR FIRST ACCESS

THE FIRST SUHVE CHAPTER · COMING SOON

A new era of lip color
is on the way.

SUHVE is creating modern lip essentials designed around comfort, performance and effortless wear—from juicy hybrid stains to glossy finishes and soft, creamy color.

Get Launch Updates Preview the Collection
Pre-launch previewMade with an experienced cosmetic manufacturing partner in ChinaNo orders are being taken yet
SUHVE lip tint, gloss and creamy lip color in rose-gold botanical packaging

THE DEBUT LIP WARDROBE

Made to feel SUHVE.

We are developing every formula with one goal: make lip products you will actually want to wear all day. Expect juicy shine, weightless color, comfortable wear, buildable pigment and a stain that stays beautiful even after the shine fades. Formulas, shades, textures and packaging are being carefully tested before launch—never rushed, never generic.

Petal Veil Lip Tint concept preview
01 · HYBRID LIP

Gloss first.
Tint after.

Juicy shine when it goes on, followed by a beautiful, wearable tint as the gloss fades.

Concept preview · final design may evolve
Petal Dew Lip Gloss concept preview
02 · LIP TINT

Weightless,
buildable color.

Lightweight color designed to build evenly into a comfortable stain that stays beautiful.

Concept preview · final design may evolve
Petal Silk Lip Cream concept preview
03 · CREAMY LIP

Soft color.
Velvety finish.

Smooth, creamy pigment with a blurred finish and comfortable feel for effortless everyday wear.

Concept preview · final design may evolve

PRIVATE LAUNCH LIST

Be first in line for SUHVE.

Join the waitlist for early access to our first lip collection, launch announcements, shade reveals, exclusive offers and limited first-drop releases.

$1

BEAUTY WITH PURPOSE

One dollar from every product sold will be donated to charity.

When sales begin, SUHVE commits to donating US$1 for each product sold. The selected charitable partner and donation reporting will be announced before launch so our community can see where the support goes.

FOUNDING AFFILIATE CIRCLE

Become one of our first 100 affiliates.

Founding members can earn 20% commission on eligible completed product sales made through their unique link after launch.

  • Only 100 founding spots
  • 20% commission on eligible completed sales
  • Early access to campaign previews and creator materials
  • Applications reviewed before launch
Full eligibility, attribution window, payout schedule, returns treatment and program terms will be provided before acceptance.

Affiliate Program Application

For creators, beauty enthusiasts, makeup artists and community builders who align with the SUHVE aesthetic.

Applicant details
Creator profile
What type of content do you create?
Brand and product fit
Which SUHVE products interest you most?
Promotion plan
How do you plan to promote SUHVE?
Applicant agreements

What happens next?

Our team will review your application. Selected affiliates will receive information about commission rates, affiliate links or codes, product opportunities, content guidelines and upcoming SUHVE launches.

INSIDE THE SUHVE WORLD

Design previews, not final products.

These visuals show the direction of future SUHVE chapters. Packaging, shades and assortments may change as development and testing continue.

Petal Dawn spring collection concept
Spring conceptPetal Dawn
Soleil Garden summer collection concept
Summer conceptSoleil Garden
Amber Orchard autumn collection concept
Autumn conceptAmber Orchard
Frosted Nocturne winter collection concept
Winter conceptFrosted Nocturne

DEVELOPMENT TRANSPARENCY

Thoughtfully developed. Clearly communicated.

01

Pre-launch

SUHVE is not currently accepting orders or payments. No prices are published because the products are still being finalized.

02

Manufacturing

Products are planned to be manufactured in China with an experienced cosmetic manufacturing partner and will undergo required quality and compliance steps before sale.

03

Final details

Verified ingredients, net content, warnings, shade information, origin labeling and applicable regulatory information will be published before customers can purchase.